Supplementing Your A/E/C, CRE Brand with Icon Families

Icons have been around since Egyptians used hieroglyphs – they’re prevalence is not astounding because, as many visual learners and studies will tell you, images and illustrations are often the best ways to communicate simple or complex information. When used to replace and enhance messaging,...

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5 Questions to Ask When Choosing Your Logo

Logos can come in many shapes and sizes and will be chosen for many different reasons: “It’s my favorite color! My mom liked this one best. This is the only thing our committee could come close to agreeing on. It’s so NOW and trendy! This...

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